High street giant Marks and Spencer has announced the launch of a brand new collaboration with one of the UK's most iconic designers.
Following the successful launch of M&S X Ghost last year, the retailer has announced the continuation of the collaboration for Summer 21 - with a contemporary 15-piece edit designed exclusively for M&S and launching online and in-stores, Thursday 15 April.
M&S has welcomed back the iconic British brand to bring an exclusive collection of Summer dresses that reflect Ghost’s signature aesthetic and timeless detailing.
The collaboration continues to place style, quality, and comfort at the heart of the designs, championing exquisite attention to detail and premium quality, synonymous with the brand.
The seasonal offering of contemporary designs expands on the launch collection, with a fresh Summer palette, exclusive prints and bold new silhouettes. Ditsy florals contrast oversized blooms and chic spots, in a vibrant rainbow of colour, from punchy reds to soft lilacs. Beautiful fabrications feature throughout and as we move into Summer lighter more fluid weights are introduced.
A vintage sensibility is captured once again, and highlights include pretty ruffles, shirred detailing and beautiful sleeve finishes that further elevate the styles. We are also delighted that from Summer 21 the M&S X Ghost collection will be available in sizes 6-20, supporting our commitment to offer inclusive collections with trusted value.
Speaking about the collection, Maddy Evans, M&S' Head of Womenswear Buying said: "Following on from the successful launch of M&S X GHOST in November, I’m extremely excited to share with you our exclusive Summer 21 collection. The Summer styles build on the success of the debut, with the addition of some beautiful new silhouettes, fabrics and playful print updates.
"We’re also excited to introduce the M&S X Ghost offering into stores this season, providing exciting seasonal updates that deliver on both style and value. Most importantly, we know our customers will be excited to finally spend time with loved ones and celebrate the important milestones we’ve all missed during the past year; and our collaboration with GHOST offers an edit of unique and versatile styles that can be enjoyed throughout Summer and beyond.
Touker Suleyman, the owner of Ghost, said: " We are delighted to be collaborating on a second Ghost collection for M&S, following the sell-out success of our first drop for AW20.
"It’s an exciting time at M&S and we are proud to be part of the brands offering and presenting a new collection of exclusively-designed, versatile dresses for Spring."
The M&S X Ghost Summer 21 Collection is available exclusively at M&S from Thursday 15 April 2021
Online at www.marksandspencer.com and in selected stores.