Please, please, please can we have some common sense about travel. We are going to need it to get the economy moving and there is not enough about.
Travel and tourism are the world's largest industry, accounting for 11 per cent of global GDP. They have been hardest hit of the lot, with some sectors such as airline travel almost at a standstill.
The UK is particularly damaged. London has, or rather had, more people flying into its airports than anywhere else on Earth.
'The idea that people coming to the UK from countries that have much lower Covid-19 infection rates than we do should go into quarantine does not pass the common sense test'
The standstill has knock-on effects on other industries. As just one example, take universities. If international students cannot travel safely, bang goes a year's intake, with a hole blown in university finances.
So what should the common sense policy be to try to rebuild the travel industry in a safe and measured way?
Willie Walsh, chief executive of IAG, British Airways' parent company, says the firm is considering suing the Government over its plan for a 14-day quarantine for passengers arriving at airports later this month.
You can understand his frustration. Even though most of the world's population is still under some kind of travel curb, the policy has been launched at precisely the wrong moment – just as other countries ease their restrictions.
The UK Government is not approaching the travel industry in a collaborative way. Apparently the quarantine idea is popular with many voters, but so you would expect among those who are not planning to travel abroad and don't need to think about the long-term damage.
This is after all an industry that knows a lot about security
The task of a government is to balance the needs of the economy as a whole – upon which everything including the funding of public services depends – with the health and safety of individuals.
It then needs to develop common sense responses, which it can only do with the help of the industries concerned. And then it needs to explain these in a straightforward way.
The idea that people coming to the UK from countries that have much lower Covid-19 infection rates than we do should go into quarantine does not pass the common sense test.
Instead there are a host of actions that the Government and the travel industry could develop to enable air travel to reopen in a safe way.
These include temperature checks at airports, special screening for people from high-risk areas and so on.
They can also trust people to use their own common sense, as we do already. If we are worried we have picked up a bug on holiday, we try to make sure we don't give it to anyone else.
'Lecturing': BA refused to go to a meeting with Priti Patel, the Home Secretary last week
Remember, this is an industry that knows a lot about security. Airlines have an amazing safety record, which is why a plane crash is such huge news. Airports have built up complex scanning facilities to make sure weapons and explosive devices are not brought on to aircraft.
These are the people who the Government needs to help it frame the policies. Instead, it lectures them – which is why BA refused to go to a meeting with Priti Patel, the Home Secretary last week.
There is a wider point here. To get the economy moving as swiftly and safely as possible, the Government needs to co-operate with the business community at every level. This is not just about airlines or indeed travel in general.
The hospitality industry is under the cosh: we need to get our pubs and restaurants going. Hairdressers, dentists, fitness studios – the huge complex of different activities that go to make up the economy are still pretty much jammed stuck.
People aren't stupid. When they do open for business they will do so as safely as they can.
We have an inexperienced group of Ministers, who are having to learn on the job and under exceptionally difficult circumstances.
So they can perhaps be forgiven for making mistakes. But if you are new to anything you will make more mistakes if you refuse to listen to people who do know something about the matter in hand.
Time now for the Government to listen – starting with the travel and tourism industry.