Millionaire Fox News host Lara Trump bemoaned the recent Dollar Tree price increase from $1 to $1.25 while taking aim at Joe Biden over rocketing inflation.
Trump, who is married to former President Donald Trump's son Eric Trump, slated Biden's economic policies during a discussion about rising prices at the discount store chain - while artfully avoiding admitting to shopping there herself.
Lara, who is worth $300m, said: 'Well I know as every other parent as I'm always looking for what I can get my kids that will keep them occupied for as long as possible for as cheap as possible.
'We are all out on a hunt for that and certainly when it comes to any sort of decorations yes the Dollar Tree is a favorite of so many parents all across America.
'But I guess you're right. I guess Joe Biden can add this to his very impressive resume thus far as president, with the disastrous exit from Afghanistan, an open southern border, inflation through the roof, gas prices going higher every single day, embarrassments on the world stage.
Millionaire, Fox News host Lara Trump, pictured third from left, bemoaned the recent Dollar Tree price increase from $1 to $1.25 as the franchise faces supply chain, inflation issues
'Yes maybe we can add that he took down the Dollar Tree, and I know personally a lot of New Yorkers who are very upset if that dollar slice pizza goes away. They are going to lose it so I don't know this is going to be an interesting sight to see going on in New York City and all across America.'
The daughter-in-law to Trump, who has touted a potential run for the US Senate, does not fit the profile of the average Dollar Tree shopper.
She has multiple homes in America's most sought-after neighborhoods, and staff to cater for her every whim.
Lara spoke as inflation - the cost of living - soared to 6.2 per cent in October, with November figures expected to show it climbing yet again.
Last month's inflation rate was the highest since November 1990, and is well above the two per cent inflation desired by Federal Reserve economists.
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Dollar Tree said last week that it will raise prices from $1 to $1.25 for most of its products beginning in 2022 to keep up with rising costs as country faces the highest inflation in 31 years
The adviser for President Donald Trump’s 2020 re-election campaign had been criticized recently for her 'privilege' after referring to government workers having experienced a 'little bit of pain' while saying they should be proud of their 'sacrifice' during the longest government shutdown in history, which occurred under her father-in-law's presidency from 2018 to 2019.
Lara Trump supported her 'privileged' point of view as doing what was necessary for her father-in-law to push Congress to approve $5 billion in funding for his infamously divisive border wall.
'Lara Trump faced an onslaught of accusations Wednesday that she's a rich, privileged, out-of-touch socialite — a Marie Antoinette for 2019 America — after she made comments that seemed to downplay the plight of 800,000 federal workers who are not getting paychecks during the government shutdown,' said the Mercury News.
She later claimed that she was a victim of '#FakeNews' media, which had misrepresented her words, however the Fox News host was slammed on social media for being out-of-touch with how regular, middle-class Americans rely on their paychecks to pay for everything from rent, food, daycare and health care.
Lara Trump and husband Eric Trump, who has a net worth of $300 million. The two have two young children under the age of five
Pictured: Eric Trump, Lara Yunaska Trump, Donald Trump, Barron, Melania Trump, Vanessa Haydon Trump, Kai Madison Trump, Donald Trump Jr., Donald John Trump III, and Ivanka
Dollar Tree's stock price didn't seem to be hurt by the announcement, jumping nearly 10 percent to 144.90
The Consumer Price Index rose 6.2 percent in October 2021 from one year prior - the highest it has been since 1990
The popular discount store said last week that it will raise prices from $1 to $1.25 for most of its products beginning in 2022 to keep up with rising costs as the country faces the highest inflation in 31 years.
In a quarterly earnings report released last Tuesday on November 23, the company announced that the famous $1 price point was limiting the variety of products it could offer customers at stores, forcing it hike prices to expand its inventory.
'The $1.25 price point, which will apply to a majority of Dollar Tree's assortment, will enhance the company's ability to materially expand its offerings, introduce new products and sizes, and provide families with more of their daily essentials,' the company said.
The popular discount store carries a wide variety of products, including houseware, cleaning supplies, snacks, party supplies and décor among other goods.
'Lifting the one-dollar constraint represents a monumental step for our organization and we are enthusiastic about the opportunity to meaningfully improve our shoppers' experience and unlock value for our stakeholders,' CEO Michael Witynski said in a statement.
The company's stock price didn't seem to be hurt by the announcement, jumping nearly 10 percent to 144.90.
Dollar Tree, pictured, stock prices didn't seem to be hurt by the announcement, jumping nearly 10 percent to 144.90.
Dollar Tree said that the famous $1 price point was limiting the variety of products it could offer customers at stores and that they would raise it a quarter
The company said a survey revealed that 91 percent of customers said they would continue to shop at the discount store at the same rate even with the increased bottom-line price.
Dollar Tree's need to raise prices comes as inflation soared 6.2 percent, its highest point since November 1990, which has led to increases in the cost of essentials for Americans such as food, gas, furniture, cars and other staples.
President Joe Biden has blamed the increase in the cost of living on 'market manipulation' and rising gas prices, despite the nation's top economists pointing to the country's supply-chain shortages and businesses struggling to meet the demand from COVID shutdowns as the reason for the rise in prices.
On Tuesday, Biden authorized the release of 50 million barrels of oil from the Strategic Petroleum Reserve in a bid to lower soaring prices at the pumps as the average cost of gasoline recently breached a seven-year high, reaching $3.409 per gallon.
The supply chain crisis also means that shoppers can expect to pay more for their Thanksgiving feast this year, including turkey.
This year, a frozen 15-pound turkey will cost around $21.50, up 27 percent from last year’s $16.95 price tag.
General Mills also notified retail customers that it would be raising prices on hundreds of items across dozens of brands in mid-January, CNN reported.
Items going up in price include Progresso soups, Yoplait yogurt and popular cereals like Cheerios, Cinnamon Toast Crunch and Lucky Charms.
Prices for some items are expected to rise up to 20 percent, a hike one wholesaler told CNN will be passed down to shoppers.
This ties in with an overall price hike in household goods since the pandemic.