Demi Lovato was slammed by fans on Saturday after she criticized The Bigg Chill, an LA based frozen yogurt shop, over their excess of diet-geared inventory.
After taking to Instagram to hit out at the shop for its 'triggering' options, the singer, 28, was subject to mass scrutiny on Twitter for the 'stupid' attack and for slamming sugar-free options, which are, in fact, essential to diabetic customers.
In her original post, she penned: 'Finding it extremely hard to order froyo from [The Bigg Chill] when you have to walk past tons of sugar-free cookies/other diet foods before you get to the counter', before adding the hashtag 'Do Better'.
The store, situated on Olympic Blvd, is owned by Diane Dinow and her daughter Cary Russell, who revealed in 2011 that they average 1,000 customers a day in the week and up to 1,300 at the weekends.
The latest: Demi Lovato was slammed by fans on Saturday after she criticized The Bigg Chill, an LA based frozen yogurt shop, over their excess of diet-geared inventory
Demi accused the the shop of 'harmful messaging from brands or companies that perpetuate a society that not only enables but praises disordered eating.'
The establishment responded to the Sorry Not Sorry songstress in a direct message, which she subsequently posted online.
The company responded saying: 'We are not diet vultures. We cater to all of our customers needs for the past 36 years. We are sorry you found this offensive.'
Lovato responded: 'Not just that. Your service was terrible. So rude. The whole experience was triggering and awful.'
Constructive criticism: Lovato advised the business, 'You can carry things for other people while also carrying for another percentage of your customers who struggle DAILY just to even step foot in your store.
The A-list singer took to social media detailing her unpleasant experience at the shop
Owner: The store, situated on Olympic Blvd, is owned by Diane Dinow (pictured)
Co-owned: The eatery is co-owned by Diane's daughter Cary Russell, who revealed in 2011 that they average 1,000 customers a day in the week and up to 1,300 at the weekends
She advised the business: 'You can carry things for other people while also carrying for another percentage of your customers who struggle DAILY just to even step foot in your store...
'You can find a way to provide an environment for all people with different needs. Including eating disorders – one of the deadliest mental illness only second to [opioid] overdoses. Don’t make excuses, just do better.'
The What Other People Say artist then advised the business on different ways it could improve on the issue.
She penned: 'I was thinking, maybe it would help if you made it more clear that the sugar free options and vegan options are for that. Labeling the snacks for celiac or diabetes or vegans.
Bigg Chill! The store (pictured) is situated on Olympic Blvd
The company responded to Lovato: 'We are not diet vultures. We cater to all of our customers needs for the past 36 years. We are sorry you found this offensive'
'When it’s not super clear, the messaging gets confusing and being in LA it’s really hard to distinguish diet culture vs health needs. I think clear messaging would be more beneficial for everyone. You aren't wrong for catering to many different needs but it’s not about excluding one demographic to cater to others.'
Fans soon responded in anger, writing: 'What’s your favorite internet beef rn mine is Demi lovato forgetting diabetics exist and fighting a frozen yogurt business in public...
'CALL OUT: Demi Lovato calls out Yogurt shop for sugar free foods. Demi says “Finding it extremely hard to order froyo from The Big Chill when you have to walk past tons of sugar free cookies/other diet foods.”...
Shocking: Fans soon responded in anger, writing: 'What’s your favorite internet beef rn mine is Demi lovato forgetting diabetics exist and fighting a frozen yogurt business in public'
'Shop says they carry food for diabetics, celiac disease and vegan... Demi Lovato brainstorming how she can victimize herself with a frozen yogurt company...
DEMI'S PREVIOUS CONTROVERSIES
2018: Demi came under fire for revealing she played a prank on her bodyguard which many said was akin to sexual assault. Despite initially standing by the statement, she later said: 'Sorry if anyone was offended'
2019: Demi was forced to apologise after accepting a free trip to Israel that sparked controversy due to the Israel/Palestine conflict. She said in a statement: 'This was meant to be a spiritual experience for me, NOT A POLITICAL STATEMENT'
2020: Fans slammed Demi for mentioning Breonna Taylor, a Black woman who was shot and killed by police, in a statement defending her then-fiancé Max Ehrich, about reported historic screenshots showing him professing his love for Selena Gomez. She branded the posts "fake" and challenged "any tabloid that dares type my name to mention Breonna Taylor and that fact that her murderers still haven't been arrested" on her Instagram. Fans accused her of using the late woman as a 'scapegoat' to 'deflect' from her drama.
'Demi Lovato would like to speak to your manager @TheBiggChill How dare y’all sell healthy and delicious frozen yogurt for everyone... Sugar free options aren’t for diet culture some people genuinely need those options ??...
'POC are finding it very hard to walk down the street without being killed and Demi Lovato is out here bitching about frozen yogurt options for diabetics. Do better please...
'I have so many thoughts about Demi Lovato dragging a yogurt shop for having sugar free foods, but I’m going to keep quiet since the last time I criticized Demi the tweet blew up and all her fans came at me and called me fat and ugly....
'Demi Lovato just put a yogurt shop on blast to her 102M followers and wants to make this a hashtag series... Demi Lovato is using her celebrity to attack a frozen yogurt store and I'm not sure why... Demi lovato is terrible...
'She complains about a yogurt shop having sugar free cookies. She should be the definition of pathetic... I’m sorry it’s a frozen yogurt shop...
'Did you expect the shelves to be stocked with carrots and kale? This is truly a stupid take. Shaming the best frozen yogurt spot in LA.'
The OK Not to Be OK performer has past been open about her struggles with eating disorders, including going into treatment to deal with bulimia when she was 18.
Last month, she told CBS Sunday Morning that ongoing eating disorder-linked behavior played a role ahead of her overdose in 2018.
'I didn’t control any of my life at that period of time,' she said, adding that 'every time I was in a hotel room my phone was taken out of the room so I couldn't order room service.'
She elaborated on the topic in February with Ashley Graham on her podcast Pretty Big Deal, saying, 'I’m tired of running myself into the ground with workouts and extreme dieting.
'I thought the past few years was recovery from an eating disorder when it actually was just completely falling into it. And I just realized that maybe my symptoms weren’t as obvious as before, but it was definitely an eating issue.'
The establishment responded to the Sorry Not Sorry songstress in a direct message, which she subsequently posted online