After spending years watching her brother star in The Only Way Is Essex, Giovanna Fletcher finally felt brave enough to enter the world of reality TV.

Her younger brother, Mario Falcone, made his debut during series three in 2011 and rose to become one of the most popular and controversial figures in Essex.

The podcast queen, who was no stranger to the limelight having married McFly's Tom Fletcher, eventually agreed to be a part of the ITVBe show.

Anxious Giovanna was very hesitant at the start and took a lot of convincing to go on camera for a scene with Mario.

"They talked me into being part of the scene. They really had to talk me into it. It was a massive thing for me to say I'll do it," explained the I'm A Celebrity finalist to her fellow campmates.

However, Giovanna was gutted when producers decided to cut her moment on the show - with it having taken a lot of courage for her to agree to filming.

Giovanna Fletcher with her younger brother Mario Falcone

"And then I got cut. I was more upset about being cut. I am not Towie enough," she joked.

What made the move even more controversial was that Mario's other sister, Giorgina, did appear on TOWIE.

Mario was seen turning to his siter for some relationship advice when he was having problems with ex Lucy Mecklenburgh back in 2012.

After discussing the drama, the laughed about their mum walking in on Mario having sex in his single bed.

They also shared a hug in a heartwarming moment, which no doubt would have been similar to Giovanna's forgotten scene.

Giorgina has appeared with Mario in TOWIE - but we never got to see his scene with Giovanna

While explaining what happened in the castle, former EastEnders star Shane Richie told Giovanna he had experienced similar pain.

"It happens to all of us. I've done stuff in the past when I thought, hey, I'm in this movie, and I've watched it and I'm not in it and they've cut me," explained Shane.

"I got turned down this year by Mr Tumble. So, we're all out of work, my manager rings up and says I've put you up for this part, they're making this movie before they go into lockdown and they want you to play a cheeky copper.

"No. Don't want him. Didn't even get back to me."

"I've starred with Hugh Jackman, Kate Winslet, and I'm thinking yeah I'm ready for Mr Tumble and no. Even Mr Tumble didn't want to work with me."

Giving him some words of wisdom, Giovanna said: "Sometimes you're just not wanted. And that's ok. You sort of keep riding the wave. Sometimes Towie doesn't want you.  Sometimes Mr Tumble doesn't want you but someone will."

Shane and Giovanna spoke about being cut

TOWIE viewers may not have seen it, but Mario and Giovanna have a very close sibling bond.

Giovanna was there for Mario during his darkest moments, with the former TOWIE star revealing she saved his life after a suicide attempt.

"I owe her everything," Mario told the Sunday People, explaining how his sister helped him turn his life around and go on to become a father.

"People might not know this but Giovanna quite literally saved my life when I was at my lowest ebb.

"I was having a really difficult time eight years ago going through a very public break-up. I was getting a lot of hate on social media and felt really backed into a corner - like this was the only way out.

"Giovanna was amazing - unbelievable. It was clear she was very shocked and upset. But in a crisis, she goes into super organised mode.

Mario has thanked Giovanna for saving his life

"She knew exactly what I needed to do and where I needed to go. She fixed up four days of counselling with a Harley Street doctor in London at the start and ten further appointments over the weeks.

"That really turned things around for me. She encouraged me to talk to people and not keep things bottled up. That saved my life - without any doubt."

Mario is now engaged to make-up artist Becky Miesner, who he has son Parker Jax with, explained that Gi also helped with his relationship.

"Giovanna’s advice saved our relationship in those early days. She said to me ‘anything said in anger between 10 at night and six in the morning doesn’t count'," explained Mario.

"She took me under her wing. She said you have to be a team. You don’t realise as a guy how much your partner goes through growing the baby inside them, to giving birth, to postnatal depression.

"She literally told me the right things to say and do. Without that advice it really would have pushed Becky and me to the brink, so it saved us."

Giovanna has been a support to everyone in camp

Mario believes Giovanna has been such a success with viewers because she is very relatable.

She has been a constant source of support for all the celebs in the castle - and is "doing it for all the busy mums" to show how resilient they are.

"She is doing incredible, I’m so proud of her. The Gi that everyone is seeing is the Gi that I know - loving, funny, caring and warm to anyone she meets," he told The Mirror.

“When I’ve had my issues in the past with mental health, she was always there for me as a shoulder to essentially cry on. That’s just what she’s like, she always wants to make sure other people are happy and are being looked after. She’s a brilliant mum and you can really see it.”

Asked about the prospect of her being Queen of the castle, Mario said: “In our eyes she’s already won but I’d be so happy for her if she was officially crowned Queen of the Castle.

"She’s doing it for all the busy mums out there and to show just how resilient they are. She’s the only woman left and I really hope people vote for her.”

*I'm A Celebrity airs tonight on ITV at 9pm