Natives of North Shields will have seen first hand the incredible evolution of the town's Fish Quay.
It is, of course, still an important hub for the region's fishing industry, but over the years the former industrial hub has become a thriving destination for locals and tourists alike.
The area has a string of pubs, restaurants, fish and chip takeaways and seafood shops, which attract scores of punters all year round.
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The Salt Market Social venue, inspired by the likes of By The River Brew Co and the Boiler Shop Steamer, is an example of the changing face of the Fish Quay.
The venue, based on the first floor of the industrial Cosalt Building, hosts a range of events, involving craft beer, street food and music to eager revellers.
Continuing the theme of re-imagining the quay's industrial buildings are proposals to convert a former warehouse into a series of restaurants.
Shaban Suleman is behind proposals to convert the ground and first floors of the Bilton Buildings, on Bell Street, into five food and drink outlets.
The application is still yet to be decided, but in an email to Mr Suleman's agent, North Tyneside Council's regeneration and economic development department said it supported the plans for the site.
But the transformation of the North Tyneside town doesn't stopping with its maritime area, with massive changes afoot elsewhere.
The council’s ‘Ambition for North Shields and the Fish Quay’ masterplan, sets out proposals to improve the town and outlines nine separate projects to develop the town centre and Fish Quay.
These include enhancing the appearance of key areas, creating a new transport hub and interchange and town square to host events, markets and performances, improved walking and cycling routes in the town centre, including public realm improvements at Bedford Street and Saville Street, a new cultural quarter and riverside walkway linking the town centre to the Fish Quay.
The council plans to buy and demolish the empty Co-op store on Bedford Street which means it can build the new transport interchange and town square without having to pull down the buildings above the Metro tunnel.
This move will save 18 months and a significant amount of money that would have been spent purchasing these properties and moving businesses.
The authority also wants to move the ferry landing further along the quayside.
And there are other, smaller scale schemes set to improve the area.
Unicorn House is a three-storey former office building on Suez Street, which has stood empty for more than seven years.
The site was purchased by the North Tyneside Council earlier this year with plans to demolish the existing building to make way for 28 family homes approved by the planning committee in late April.
After the former office block is bulldozed, 10 three-bedroom town houses, 12 town houses which have three bedrooms with an extra room that can be used as a study or bedroom, four two-bedroom apartments, and two one-bedroom flats will be built in its place by Aurora Properties.
Plans are also in the works to turn nearby Albion House into apartments.
Citrus (Albion House) Ltd has asked the authority for permission to convert Albion House into 27 flats.
And while the building itself would stay, converting it into apartments could be a major change for the area.
Elswhere, the former Motorhog yard has been empty for a number of years after the Doncaster based vehicle dismantler shut up shop in the area.
The Wallsend Road site has been blighted by vandalism, however fresh plans for a small business park of 39 units have been submitted to the council.
If they are given the go-ahead they will clean up the "eye-sore" yard as well as bringing employment to the area.
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