Burnley must get a series of crucial decisions right this summer as they approach a pivotal period.
The Clarets face a key summer with Sean Dyche entering the final year of his contract and his first team squad in need of reinforcements.
The usual recruitment and player contract decisions need to be spot on to ensure Burnley can continue to compete in the Premier League while behind the scenes there are other decisions to be made.
From sponsorship to CEO, Burnley face an important few months as ALK begin to put their footprint on the club.
New chairman Alan Pace has spoken well thus far and the hope among supporters is that he can put his words into action and set the club up for a strong future.
We take a look at some of the key issues facing the Clarets.
Sort Sean Dyche's future
Priority number one, two and three.
The manager has brought nothing but success to Turf Moor and given he is in the last year of his contract, tying him to a new deal is crucial.
There is an increasing confidence that he will put pen to paper but the sooner the better.
It would bring stability and help with recruitment with many of those linked with moves to the Clarets this summer identified by Dyche.
Make key signings
Speaking of recruitment, the Clarets need to bring in new faces is well documented.
There is a desire to add two centre halves and wide players while a long term right back is also on the list.
Securing Dyche will go a long way to helping as he will want to move on long term targets such as Nathan Collins and Joe Worrall while also strengthening elsewhere, with Ashley Young on the wanted list.
Assess 2022 contracts
Burnley made strides earlier this year with those players whose deals expired this summer, tying several down to ne terms.
They are back in the same boat for 2022 with captain Ben Mee leading the list of names whose deals expire.
While the majority might not be considered first choice, Burnley's thin squad means that ensuring the Clarets are not exposed by players leaving on free transfers, such as in 2020, is imperative.
Allowing senior players to leave next summer without a succession plan would undo any good work that might be done in this transfer window in terms of signings.
Behind the scenes appointments
The Clarets are still without a CEO following the departure of Neil Hart earlier in the year while Jon Pepper has left his role as Head of Academy.
They are two key positions that need to be filled and the CEO in particular will be a crucial choice as ALK seek to implement their strategy and ideas.
Paul Jenkins seems in the frame to be the new Academy chief having arrived in the last few months as an advisor to the owners but permanent decisions are yet to be made.
There is also speculation surrounding the future of Technical Director Mike Rigg, who Lancs Live understands remains in his post at this time.
Sorting the key appointments will provide behind the scenes stability which can only benefit the Clarets on the pitch.
Find a new sponsor
The Clarets' deal with Love Bet will be coming to a premature end this summer.
It means Burnley are on the hunt for a new shirt sponsor with Love Bet experiencing financial difficulties and the Clarets looking to replace the reported £7.5million a year the gambling firm paid.
Chairman Alan Pace would like to move away from gambling sponsors on the front of the kit, but given the timescales involved and the likely difference in income from other businesses, it seems likely that another gambling firm will fill the void.
Continue Turf Moor improvements
An area ALK are already on with.
They are hoping to install two curved LED big screens in the North East and South East corners of Turf Moor while implementing new digital signage across all four sides of the stadium.
Pace said early on in his reign that he wanted to improve the fan experience at the ground and make it more than just a venue for 90 minutes every other Saturday.
Encouraging supporters to spend more time at Turf can help drive up matchday revenues, among the lowest in the top flight.
With fans in line to return next year, improved facilities would be a welcome addition.
Long-term, redeveloping the Cricket Field End was something discussed for a number of years under the previous ownership and ALK may well pick up that baton.