For anyone who has visited Tenby beach over the years, the sight of a bright blue and yellow ice cream van, parked up on the sand, will be a familiar one.

In fact, the ice cream van has been there so long, it is practically part of the scenery and as familiar as the iconic harbour walls and pastel-coloured Georgian seaside houses.

Now, after 30 years serving soft scoop ice cream and ice lollies to holiday makers, the van is up for sale.

Whoever buys it will bag themselves a piece of Pembrokeshire history. The brightly-coloured 1975 6x6 Range Rover has trundled up and down the Tenby beaches for three decades.

Originally built by Carmichael of Worcester as an airfield tender, the van was converted in the late 80s into an ice cream van.

It could be the perfect project for an ice cream van enthusiast
It's served ice cream off the famous beach for generations

Tom Haggar, who is selling the vehicle will be sorry to see the classic van go but is looking for something more relaible.

Mr Haggar inherited the van 11 years ago when he bought the Pembrokeshire Ice Cream Company and it is part of his fleet of four vans which cover all seven beaches around Tenby.

Mr Haggar, 45, said: "Old vans are just becoming difficult to keep on the road. The new modern vehicles aren't as appealing as the old style but they don't break down."

Perhaps it needs a bit of work up front
Inside the ice cream van

With a six-wheel chassis, there are very few of the vans left in the country. Mr Haggar has always worked on the beaches in his home town of Tenby. He will be replacing the van, affectionately known as 'Q75' on acount of its number plate, with a brand new one for the upcoming holiday season.

He isn't sure who will be interested in the van, which is "in need of some renovation work", and assumes it will either be another ice cream business or a classic van enthusiast who snaps it up. As for price, he really has no idea.

"There's not that many around," he said. "People have said I can only expect around £1,000 whereas others told me it was worth around £10,000."

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It could be the perfect project for anyone who fancies ditching the city life and spending every day on the finest beach in the UK selling ice cream to tourists. But it's not as idyllic as it might look, said Mr Haggar.

"I just rely on the weather," he said. "Working on the beach on a nice day is just beautiful. People do think it must be a fantastic way to make a living, but it can be quite stressful.

"When everyone is enjoing themselves in the sun, you are flat out and it can be quite hard work."

You can make a bid on the van here .