Great Britain

Jeremy Corbyn crowned king of 'woke' - poll

Radio caller clashes with host in 'wokeness' debate

YouGov conducted a survey looking at how Britons view “woke” beliefs across the country, as well as what and who they associate with the term. According to the results, 41 percent of Britons have heard of the term in the context of political discourse, which is the group YouGov examined in their findings to get a generalised understanding of their attitudes towards the word.

Most Britons claim to not know what “woke” means, with 30 of this 59 percent having never heard of the word at all.

Out of those who claim to know what the term means, 29 percent consider themselves to be woke, with the majority (56 percent) believing that they are not.

General views on being “woke” are divided, with one in four (26 percent) seeing it as a good thing, 37 percent viewing it as bad and another third (33 percent) seeing it as neither.

A large part of YouGov’s survey looked at the term in the context of politics, finding that almost three quarters (74 percent) of those who voted Conservative in 2019 feel being “woke” is a negative thing.

Jeremy Corbyn

Jeremy Corbyn was found to be viewed as the most "woke" politician in Britain. (Image: Getty)

YouGov study

The YouGov survey examined how Britons view "woeness" in the country. (Image: Twitter / @YouGov)

Labour voters are torn on the issue, with 42 percent viewing it as good and 43 percent seeing it as neither good nor bad.

In terms of British politicians more specifically, Jeremy Corbyn was found to be the most likely to have the label used to describe him, as 34 percent of those who understand the term felt that he is “woke”.

Half as many (17 percent) view Keir Starmer, the current Labour leader, as “woke”, with 19 percent viewing him as not this at all.

In contrast, only two percent would use the word to describe Boris Johnson, as the majority (62 percent) think he is not “woke” at all and 22 percent felt he is not this but probably holds some “woke” opinions.

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Keir Starmer

Less of the respondents viewed Keir Starmer as "woke". (Image: Getty)

Johnson at press conference

Only two percent of respondents believe Boris Johnson is "woke". (Image: Getty)

In the context of media publications, The Guardian and BBC are seen as equally “woke”, with 34 percent of those with an understanding of the label viewing them as such.

Writing alongside the results, Matthew Smith, Head of Data Journalism for YouGov, said: “Originally the term referred to a need to wake up to, and stay ‘woke’ to, the realities of Black people’s place in America and the system designed to keep them down.

“With the term becoming more mainstream recently it evolved to mean a more general sense of awareness to social injustice against all groups, although it remains closely associated with the Black Lives Matter movement.

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BLM message

YouGov linked the term to the Black Lives Matter movement in its analysis of the results. (Image: Getty)

“To opponents of the social aims of such movements, however, it has become a catch-all term for a certain type of socially liberal ideology they dislike – much as the term ‘political correctness’ can often be.”

YouGov conducted its survey from February 26-28 of this year, with a sample size of 1,692 adults in Britain.

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