However, for some, the alcohol can begin slipping into their weekday routines and before they know it, they're dependant on alcohol to get them through every waking day.
Andrew Dettman, a Hull man who describes himself as an "unseen leader in the spiritual world", has created a new therapy to help stop addiction issues - and he says the country is in a dire state.
"It's [addiction] an ever growing problem in our society," says the counsellor. "Wherever you look in our culture, drinking is running out of control.
"The situation is dire. Gambling, legal highs, drug abuse - they're all terrible problems and the dots are not being joined up."
Andrew is a member of the British Association for Counselling and Psychotherapy, and his new form of therapy fits within their spirituality division.
Andrew's new therapy, named Diction Resolution Therapy (DRT), aims to identify the addiction as a primary disease.
After overcoming an alcohol addiction himself, Andrew says his new approach draws on his knowledge and personal experiences of recovery and of his time working as an 'Addiction Counsellor' inside a prison rehab.
The process, as Andrew says, is "very simple at heart".
Diction Resolution Therapy works in a similar way to cognitive behavioural therapy. But, the focus is more on the spiritual - or unseen - side.
It centres around a "simple three part template" which describes a 'healthy' person.
"That template describes a person who lives in three places," he said. "Physical, mental and spiritual.
"And those three places have to be connected to a person's own understanding, if that person is to be viable as a human being.
"When that person gets ill, even though the illness presents in the mental and physical template, the problems are always to do with the spiritual part of the template."
This is when - Andrew says - the spiritual side, the unseen part, collapses.
"And, to try and compensate for that collapse, a person becomes vulnerable to whatever form of disease, which is a spiritual disease that a person succumbs to," he said.
According to Andrew, it is only when a person is conscious in their mental realm, with access to both the physical and spiritual, that the illness can be beaten.
The counsellor, who is also a part of MENSA and has an IQ higher than Einstein, says he understands "it's a big ask for people to hear a message which is essentially a spiritual message - a metaphysical message.
"For some people , it makes as much sense as Harry Potter, the Matrix or Star Wars."
But, he says when people are open and accepting, their way of thinking can change.
The man behind the therapy describes himself as a 'Sufi' which translated from Islam means a person of various Muslim mystical orders or teachings, which highlight the personal experience of God.
In the counsellor's words: "For the Sufi, who really is an adept to the spirit of psychology, it's a lullaby for those people who are yet asleep, and it's an alarm call for those who are ready and ripe to wrestle with the challenge of transformation and development.
"So, for those who aren't ready to hear - they can't be forced. They cannot be forced to listen and to look inside themselves to learn."
For those who do feel ready to open up their mind to the spiritual word, in order to overcome an addiction - the DRT therapy sessions run from the Ellesmere Centre in Holderness Road.
To read more about the therapy click here.
Sophie Atkinson is a community reporter for Hull Live and the Hull Daily Mail. She is responsible for covering news in the east Hull area.
You can also call her on 01482 315 235 or email [email protected]
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