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Holly Willoughby’s sexiest swimwear snaps all have one thing in common – and it’s a simple rule EVERY woman can follow

HOLLY Willoughby always has her fashion game on point and her stunning swimwear is no exception. 

The stunning TV host, 40, relies on one simple rule that every woman can follow to always look elegant and classy on the beach.

Forget the daring, flesh-baring bikinis seen on Love Island, the bubbly star opts for simple cuts that perfectly accentuate her curves. 

Holly has shared a number of shots of her looking glamorous in one-piece swimwear with a low scoop neckline.

She has the design in a number of colours, from black to hot pink and a nautical-style blue and white striped suit.

And when she does don a bikini, she usually selects a block colour in a classic style.

A few days ago, the mum-of-three tinkered away on her new book while soaking up the sunshine in a stylish stripy bikini.

Holly is making the final edits of her lifestyle piece Reflections, and the setting was perfect for it.

Looking fresh-faced and happy, Holly beamed for a selfie.

She wrote: "Saturday’s in the sunshine… it doesn’t get any better… using the time to make the final edits to my book ‘Reflections’… going through the manuscript, adding, clarifying, tweaking… getting it just perfect for you… not too much longer now… it’s available to preorder and the link is above in my bio… #reflections.”

Holly's pal Emma Bunton commented: "Can’t wait! X."

Fans were also full of praise, with one writing"You look beautiful I can't wait for your book."

Reflections will address everything from body-image to burn out in the personal book “about finding your beauty, inside and out.”

The telly star described the experience of writing it as “intense” and said there are “pieces of her between the pages".

The book will feature both photographs of the star and illustrations.

Holly and her husband of 13 years Dan Baldwin are parents to Harry, 11, Belle, nine, and six-year-old Chester.

Previously, we shared Holly Willoughby’s style inspiration… and it looks like she gets tips from Christine Lampard and Frankie Bridge.

And Holly Willoughby shows how much her style has changed in 15 years of NTA outfits.

Holly Willoughby stuns in gingham mini-dress as she films for This Morning

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