Great Britain

Gemma Collins lands £250,000 pay deal for new series of hit TV show Diva

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SHE’S the biggest success to come out of The Only Way Is Essex and is now a superstar in her own right – so Gemma Collins knows her worth.

And her latest pay deal from ITV confirms just that, as the self-styled GC has landed a whopping £250,000 deal for the next series of her hit show, Diva.

The pay-out makes her the highest paid star on ITVBE, with sisters Sam and Billie Faiers lagging £100,000 behind for their Mummy Diaries series.

A TV insider said: “Gemma’s fee has almost tripled since the start of her own spin off shows.

“She knows she is a huge draw for ITV bosses and can command a big fee for them to take on her show.

“After she made a name for herself as a standalone star Gemma has been wanted by everyone – from the BBC to Netflix.

“Having this demand has given her a strong position when it comes to negotiating the most lucrative package.”

Gemma started filming for the third instalment of the show last month and hopes to get it on screen next month.

The insider added: “Gemma had a stripped back crew and a handful of friends filming with her because of the on-going situation.

Gemma Collins: From meme queen to coronavirus lockdown icon

“Even though they were limited in what they could film, Gem’s life is always extraordinarily wild so it won’t disappoint fans.

“The show is called Diva for a reason and Gemma didn’t hold back.”

Gemma was reunited with her on-off boyfriend James Argent last month but it’s not known whether he’ll take a starring role in the upcoming series of Diva.

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