Great Britain

EastEnders episodes could be cut to 20 minutes to attract more millennial viewers

BRIEFER ENDERS

THE BBC is considering plans to produce a series of “bitesize” shows — because millennials cannot cope with anything over 20 minutes.

Streaming services including Netflix already offer a range of 15 to 25 minute episodes for programmes targeting teenagers.

Now broadcasters including Channel 4 and the Beeb hope to attract a younger audience by following suit.

The move means some of the BBC’s biggest shows including EastEnders, below, and Planet Earth could be cut to more “manageable” chunks.

And in the wake of Covid-19, shorter episode lengths would help reduce production time and costs.

BBC Three recently had its biggest hit with Normal People, the 12-part series of 30-minute episodes.

A source said: “Viewers are no longer using ad breaks to play with their phones, they’re doing it during shows and losing interest.

“The BBC has conducted internal research to see if they should be offering more manageable, bite-size programming to help attract a younger audience. It’s just one of the ideas being mooted. Of course the Beeb will still focus on longer dramas.”

Last year Netflix started producing 20 to 30 minute series including Never Have I Ever, Atypical and Maniac, popular with the 18-34 demographic.

Normal People's Paul Mescal set to star in brand new short film 'DRIFTING' in first project since hit series

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