A Brit has been brutally shot dead this afternoon in a new outbreak of Costa del Sol violence.

The 39-year-old was shot multiple times in Riviera del Sol, a popular area with British expats and holidaymakers a short drive from the resort of Fuengirola.

He man is understood to have been shot while he was sat inside the vehicle police found him in when they arrived at the scene.

The shooting happened around 3.15pm this afternoon.

The street where the shooting happened is a quiet residential street just north of the AP7 motorway running along the coast.

Police made a desperate attempt to save his life at the scene by practicing CPR but were unable to save him. He is understood to have been shot several times in the chest.

The holiday region is popular with Brit expats
The beach at Fuengirola on the Costa Del Sol
The beach at Fuengirola on the Costa Del Sol

A high-end vehicle the gunman is believed to have fled in was seen speeding away from the scene.

No arrests have taken place so far.

On Friday a man was shot dead on a a residential estate known as Andasol a short drive from Marbella town centre and close to a beach area called Alvarito Playa east of Marbella.

Detectives hunting the killer, believed to have fled the scene in a getaway car, have not made any official comment on the nationalities of the gunshot victims, although local reports at the time said they were of “Arabic origin.”

That incident is being linked to a gangland drugs feud.

In January a millionaire businessman who was close to the stars of reality TV series TOWIE and partied with the likes of Mohamed Al Fayed, was shot dead outside his luxury Costa del Sol home.

TIBU in Puerto Banus is loved by TOWIE stars
 

Marco Yaqout was gunned down in the early hours of January 21 as he drove into his garage in his trademark UK-plated Bentley.

His killer was waiting for him outside his villa on a quiet residential street in an upmarket neighbourhood in San Pedro de Alcantara near Marbella called Las Petunias.

The gruesome murder was the latest in a string of violent incidents on the Costa del Sol in recent months.

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They have included two attacks on Brits, the shooting of a Dutchman in a sushi restaurant in the popular resort of Benalmadena and the machine-gun murder of a Frenchman outside his home in Marbella.

English-speaking entrepreneur Marco was described at the time of his murder as the owner of at least five-well-known nightspots in Puerto Banus, including the TOWIE favourite TIBU, and Linekers.