Ian Evatt wants to see more Bolton Wanderers players taking their chances and getting on the scoresheet so the Whites do not have to rely on forward Eoin Doyle for the goals.
The Irishman is Bolton's top scorer this season by a considerable margin on 17 goals and is joint third in the League Two standings along with Exeter City's Matt Jay and Danny Johnson of Leyton Orient.
Nathan Delfouneso and captain Antoni Sarcevic have scored eight and seven goals respectively - six of which have each been in League Two.
But after those three players, forward Shaun Miller is next on the list with four goals to his name across all competitions.
Arthur Gnahoua and former loanee Peter Kioso are next on the list with three goals each, with several others on two and one strike for the season so far.
Evatt believes Doyle takes missed chances that he has had this season personally and knows the impact it has on the team.
But the Bolton manager believes other players in the squad need to start taking their opportunities too and step up to the plate to take some of the goalscoring responsibilities off Doyle.
Evatt said: “He will take it personally that he has missed those chances and I know him really well, he will take it all on board.
"He wants to be the leader of this team and he understands that when he misses chances it does affect everyone.
“But he has scored valuable goals for us this season and he will score more of them as well.
“It is not just down to him – everyone has had opportunities. Kieran (Lee) had them at Newport, George (Thomason) had a big one on Saturday. Izzy (Lloyd Isgrove) has had chances, Nathan (Delfouneso) had chances, Dapo (Afolayan) hasn’t scored for us yet and they have to take on board that we need more.
“Set pieces – Rico (Ricardo Santos) and Baps (Alex Baptiste) have to start getting their head on it in the opposition box.
“We score fantastic goals, we don’t get many bad ones. But I would take one going off someone’s backside at the moment, a header from a set piece, an ugly goal. We don’t score enough of them.
“They all have to step up to the plate, it isn’t just down to Eoin. The bench have done okay – Shaun has chipped in, Arthur has chipped in, Zack (Elbouzedi) needs to score. It’s part of the game.
“If we are going to win games we need to outscore the opposition, so come on, let’s get our head down and score.”