With a tortuous 2020 finally drawing to a close, Black Friday is a fabulous chance for millions of Brits to salvage a special Christmas from the ruins.
In a Black Friday frenzy, shoppers are predicted to spend £2billion more than last year this weekend.
For the first time, Britons will spend more online this Christmas than in the high street thanks to the lockdown of non-essential stores.
From the latest deals at Amazon, Asda and Argos, to the best places to bag a cut-price TV, Nintendo Switch or iPhone - this live blog will be constantly updated with the very latest Black Friday deals.
And we'll also be keeping you updated with the very latest Black Friday news, viral videos and reaction from around the world too.
So follow our Black Friday live blog below and bag yourself some bargains!
DAMAGE TO SMALL BUSINESSES COULD BE 'IRREPARABLE' THIS BLACK FRIDAY
Mark Dodds, chair of Chartered Institute of Marketing's food, drink and agriculture sector interest group said: “There are long Black Friday queues again this year, but people are waiting on websites rather than pavements.
“The deserted high streets could be the final nail in the coffin for many small and specialist retailers who must wait until next week to start picking-up critical Christmas trade.
“It may result in a big spike in sales today and over the weekend, but will have far-reaching consequences for our high streets, as consumers splurge before lockdown lifts.
“Even those smaller businesses with sophisticated online operations are unlikely to be able to compete with the marketing spend of the bigger brands and the damage may be irreparable.”
GET YOURSELF AN IPHONE FOR UNDER £200
A popular iPhone has been discounted to just £189 for Black Friday.
Deals on Apple smartphones are hard to come by – but the iPhone 8 is now cheaper than ever.
This iPhone was £699 when it first launched, but is now sold for £279 – or £189 with the new discounted.
It's a seller-refurbished model from an eBay Premium Seller, so its condition will be very good.
Each model is restored through Apple's official program, with a guaranteed minimum 95% battery capacity.
You can get your hands on it by clicking here.
WHOPPING 40% OFF NIKE TRAINERS ON ASOS
Nike fans – Black Friday can only mean one thing; reduced trainers.
Luckily for shoppers we've found a number of huge deals on Nike at ASOS, with up to 40 per cent off trainers.
Nike Air Max 2090's down to £77.95, from £129.95.
There's a number of huge deals on Air Max at ASOS, with savings on the Air Max 95, the classic Air Max 90 in a number of colourways.
You can save 40% off Nike at ASOS here.
MAKE YOUR KIDS' LOCKDOWN BIRTHDAYS SPECIAL – WITH 30% OFF
We all know how confusing the world is right now – and how hard the pandemic has been for children.
Birthday parties for our tots won't be 'normal' in the coming months- but there are ways to make their special day a little more magical.
My Little Party provides everything you need to make your children's lockdown birthdays extra special – from balloon arches, goody bags and party paper plates.
They're offering 30% off all kids birthday decorations this Black Friday, until Monday.
FOUR PERSON HOT TUB – FOR JUST £300
DIY retailer B&Q is selling a four person hot tub for just £300 today as one of its top Black Friday bargains.
The price-tag on the “Canadian Spa Grand Rapids Plug & Play 4 person Hot Tub” has been slashed from £475 to just £297.
That means you can save a whopping £178 to soak in a 760-litre hot tub with friends and family this Christmas.
The hot tub, which is 1.8 metres wide and 0.74 metres high, is portable and can be set up in just 15 minutes both indoors and outdoors.
It is made from PVC and comes with 125 hydro-massaging jets, four seats, a three speed function, a thermal blanket to lock in heat and a lockable cover with a six-inch insulating skirt.
Get your hands on it while it's in stock here.
SUPPORT SMALL BUSINESSES THIS BLACK FRIDAY
We all know how hard businesses have been hit this year because of the pandemic, so it might be worth taking some time to research the small businesses in your local area and supporting their sales this Black Friday.
Etsy is a great place to support small business owners and creatives who provide handmade and custom gifts – which could be perfect as presents this Christmas.
MintsPrints creates abstract art and custom illustrations, and has 20% off everything on the site this Black Friday weekend.
Check out the store here.
LAKESIDE COMPLETELY EMPTY
The shopping centre in Essex, which has over 300 stores, is partially closed while still under the national lockdown.
MARTIN LEWIS SHARES BEST NINTENDO SWITCH DEALS
Martin Lewis has shared the best deals available on the Nintendo Switch.
The Moneysavingexpert.com guru has taken the hassle of trawling endless sites in the hunt for a bargain.
Normally, the Nintendo Switch retails for around £280. The 'lite' version normally sells for around £200.
The best deal Lewis could find on the Nintendo Switch Lite after 8am was from Very.
However, it doesn't have a massive discount at £189.99.
After that, the smaller console is on offer at £199 at John Lewis.
BLACK FRIDAY SPENDING ESTIMATED TO HIT £6BILLION
UK shoppers are expected to spend an estimated £6 billion on Black Friday this year, according to annual research from shopping comparison site, finder.com.
The overall spend across the UK will increase by £400 million from £5.60 billion projection in 2019.
On average men are expecting to fork out £106 (44%) more than women, with their average spend being £349 compared to £243 for women.
PARK HOLIDAYS OFFER FREE UPGRADES FOR ALL 2021 HOLIDAYS
Park Holidays are upgrading all guest bookings throughout 2021 this Black Friday.
The deal is running until midday on Sunday, so can book your next staycation over the weekend.
Anyone who books a 2021 holiday, when staying at bronze or silver accommodation, will get a free upgrade.
This means your bronze holiday becomes a silver, and your silver holiday becomes a gold.
The difference between each tier ranges from larger caravans to additional extras such as central heating and faster internet.
You can check out all of Park Holidays Black Friday deals here.
CULT BEAUTY HAS 40,000 PEOPLE IN DIGITAL QUEUES
Beauty fanatics have broken the internet, with Cult Beauty's online shop hosting a queue with 40,000 people in it.
If you have the time to wait in the digital queue, you could be in for getting some good bargains on all your favourite makeup and skincare products.
PRETTY LITTLE THING SLASHES UP TO 99% OFF
Calling all bargain hunters – Pretty Little Thing has just launched an incredible Black Friday sale with up to 99 per cent off thousands of goods.
Prices start at 4p, so here's what we're buying on their website.
BOOK YOUR 2021 HOLIDAYS NOW
On The Beach holidays are on sale today with their Black Friday deal including 40 per cent of destinations including Spain, Greece and Turkey.
The deal runs until Monday so you can book your holiday over the weekend, although you will find the biggest bargains if you book early.
Some of the biggest deals include seven nights in Crete at the Radisson Blu Beach Resort, with return flights, for £843pp – 40 per cent cheaper than usual.
You can also find all-inclusive deals for Majorca for £562pp – 35 per cent cheaper – or seven nights all-inclusive in Antalya for £403, a saving of 45 per cent.
Book your next holiday here.
QUEUES FORM OUTSIDE PRIMARK IN CARDIFF ON BLACK FRIDAY
Long socially-distant queues have formed outside of Primark in Cardiff this morning, amid the Black Friday sales.
BOOTS ARE MADE FOR WALKING
Dune London are currently offering up to 40% off on their products to celebrate Black Friday.
Make your way to their site to grab yourself some stylish shoes while they're in stock.
GRAB IT QUICK – NINTENDO SWITCH DEALS
Ebay's new offers went live at 8am, and their Nintendo Switch deal sold out within two minutes.
But fear not – they're restocking at 10am this morning, so be ready.
The Switch Neon, previously priced at £313.99, will again be cut down substantially.
Subject to a new 24% discount from 10AM today, shoppers can get the device for £239 with free express delivery.
Nintendo Switch Neon, £239 (save £74), 10am Nov. 27 – buy here.
OUR BEST PICKS
The biggest shopping day of the year is here and this Black Friday Brits are expected to spend a record £2million-a-minute online.
We've got the best deals from retailers to help you find the best reductions — either online for delivery or click-and-collect.
Click here to see all the best deals, including Dyson, Lego, Apple, Disney and more.
GIVE YOURSELF A GOOD NIGHT'S SLEEP
Bed specialist Time4Sleep has lots of great deals this Black Friday – with up to £125 off their stylish Ottoman beds.
EBAY RESTOCKING LOW-COST NINTENDO DEAL
Ebay is restocking a low-cost deal on the Switch Neon at 10am, Friday morning, which goes straight in at our number one spot.
Bookmark this page, where the console should be down to £239.99.
Be quick – the last deal sold out in 2 minutes.
Nintendo Switch Neon, £239.99 (save £64) – from 10AM Nov. 27, Ebay – buy here.
NO SALES IN B&M THIS YEAR
B&M usually drops some amazing offers for Black Friday, but unfortunately it's not taking part in 2020.
In previous years, shoppers have been able to get bargains on toys and tech.
But the retailer is already known for offering cheap deals on popular brands across items ranging from food and homeware to toys.
BEWARE OF DODGY DEALS ON BLACK FRIDAY, SAYS EXPERT
Natalie Hitchins, Which? Head of Home Products and Services, said: “Black Friday is all about retailers whipping shoppers into a frenzy in an effort to get us to part with our cash, but our research shows only 1 per cent of deals are cheapest on the day itself, so there is no need to buy on impulse.
“Don’t get duped by all the dodgy deals. Do a bit of research first to make sure you are getting a good price and don’t be afraid to hold off – you might find prices get slashed again before Christmas.”
FAMILY FUN AT ALTON TOWERS – FOR LESS!
Families can stay at Alton Towers for just £24 thanks to the theme park's Black Friday deals.
Their latest discount on overnight stays is only on offer from today so you'll have to be quick.
The bargain breaks however are available when staying between March 19 and November next year.
Family rooms start from £96 per night, working out to just £24pp for a family of four.
You'll have to buy your theme park tickets, although these start from just £34.
Alton Towers Black Friday deal – book here
SHOPPERS' DISAPPOINTMENT AT SOLD-OUT ITEMS
Many shoppers were left disappointed after not being able to get their hands on a Nintendo Switch from Aldi.
One shopper tweeted: “Fair play Aldi on your website queuing system. All Nintendo Switches sold out by the time I got on, but it was very exciting watching numbers in the queue before me get lower.”
Another said: “Stayed up late and sat in a queue on Aldi's site for an hour only for the Nintendo Switch to already be sold out when I got on there.”
Apple Airpods had also sold out by early this morning.
And Nintendo Switch Lites also sold out quickly. The smaller version of the Switch was £169.99 in Aldi's Black Friday sale and usually costs £199.99.
ALDI SOLD OUT OF NINTENDO SWITCH ALMOST IMMEDIATELY
Shoppers have been left disappointed after Aldi sold out of the Nintendo Switch during the Black Friday sales almost immediately.
The supermarket was selling the games console in its Black Friday Specialbuys for £229.99 along with Apple Airpods for just £89.99.
Eager shoppers logged on to the Aldi website at midnight to land the online-only Nintendo Switch deal, but found there were none left just minutes later.
Some customers were put in a queue with nearly 100,000 waiting at one point.
But some waiting were still unable to land the console at the bargain price due to the high demand.
FENTY BEAUTY MAKEUP SALE
Beatuy-lovers listen up because Rihanna's make-up brand Fenty Beauty is on sale now.
Head to Harvey Nichols and Boots for the Fenty Black Friday sale, whether you're treating yourself or someone else – click here for the sales.
For the full list of our custom-picked deals, press here.