The wait is finally over, as Black Friday is here. While tech giant Apple is notorious for its lack of participation in sales with discounts often near impossible to find, it doesn’t mean that there’s not a deal to be had.
Luckily for you, we’re doing the hard work by scouring leading retailers, including John Lewis, Amazon, Argos, and Aldi to bring you the best possible price for its most popular items.
From 27 November until 30 November, Apple are offering between £20 and £120 Apple store gift cards with qualifying purchase across iPhones, iPads, Apple Watches, Beats headphones, Apple TV and AirPods.
However, for discounts on Apple products themselves, you'll need to look to other retailers, such as Currys PC World, Argos and John Lewis, you simply need to know where to shop, but this guide is a great place to start.
Whether it’s the latest iPhone 12, a new set of AirPods, or an upgraded Macbook model, you’ve come to the right place. Below is a carefully curated selection of the very best Apple discounts to be had, so you can save while you shop. Thank us later.
Our IndyBest team hand-picks every deal we feature. We may earn some commission from the links in this article, but our selections have been made independently and without bias. This revenue helps to fund journalism across The Independent.
Best Black Friday Apple deals
Best Apple AirPods Black Friday deals
Apple AirPods with charging case: Was £159, now £124.49, Amazon
Enjoy an impressive 22 per cent off the second generation AirPods in Amazon’s early Black Friday sale. David Phelan, our technology critic, rated these highly in his IndyBest review of the best wireless earbuds, saying: “Apple’s distinctive earbuds have been massively successful since they first launched and they remain even now some of the very lightest in-ears you can find.
“The design is unchanged since day one, but improved electronics inside mean that you can say, ‘Hey, Siri’ to invoke the virtual assistant without even touching the earbuds,” he added.
He also rated the pro version of the AirPods which are on sale too, down from £249 to £209, but still commended the standard AirPods for their sound quality: “The fit is slightly different from the pro – there’s no silicone ear tip – and there’s no noise-cancelling. Even so, audio quality is very good, as is call quality, which works even if you only use one earbud.”
Apple AirPods Pro with Wireless Case: Was £249, now £199, Very
If you want to upgrade your original AirPods or are just looking to go all out, look to the Pro version, which were awarded the best buy in our review of the best wireless earbuds. David Phelan, our technology critic, said: “Apple’s deluxe earbuds offer the best noise-cancelling of any in-ear headphones. They fit the ears perfectly, with a near-spherical part nestling in the ear comfortably and securely. Three different sizes of silicone eartips are in the box, so you can choose the right size for a perfect fit.
“To help you out, there’s an eartip fit test screen on the phone which plays a short burst of music and can work out if the fit is good or not. The microphones which help with this test and ensure the noise-cancelling is effective also work well for hands-free phone calls," he added. With a £50 saving, snap them up as they’ll go fast.
Best Apple iPad Black Friday deals
2020 Apple iPad Pro 11in, A12Z Bionic, iOS, Wi-Fi, 128GB, Silver: Was £769, now £706.70, Amazon
Apple products don’t come cheap and the brand is notorious for not participating in many sales, so although this isn’t a huge saving, it’s a worthy inclusion for the latest 2020 Pro model. Our technology critic, David Phelan, explained in his review the difference between the 2020 iPad Pro and the previous version: “The biggest changes are the new LiDAR scanner and the improved cameras which are designed to turn the iPad Pro into a portable movie studio, say, rather than a better way to take photographs.” The larger 12.9in model is also on sale, reduced from £969 to £919.
Apple iPad mini (256GB): Was £549, now £499, Amazon
This mini (7.9in screen) cousin to the Apple iPad made its way into our 2020 guide to the best tablets, with our reviewer noting: “The screen resolution is much higher than on other iPads and most other tablets, so it’s extremely detailed. It also has a fast processor and access to all the apps found on other models.” It has a touch fingerprint sensor and up to 10 hours of battery life. Only the space grey and silver models have a £50 saving: if you opt for the rose gold finish the money off is a slightly less generous £20.
Apple iPad Pro, 12.9-inch, Wi-Fi, 256GB - Space Grey (4th Generation): Was £1069, now £990.20, Amazon
This tablet rivals the size of some laptops and also comes with a retina display and wide-angle camera for picture-perfect photos, graphic design work and presentations. Promising up to 10 hours battery life and the ability to be used with an Apple Pencil or keyboard attachment, this is ideal if you want to have the most streamlined, lightweight device for work as possible.
Our technology critic, David Phelan, wrote in his review of the best tablets of 2020, “It is incredibly fast, and as Apple is fond of pointing out, more powerful than many high-end laptops. The software it uses, iPadOS, is slightly different from what’s found on iPhones, and it includes features better suited to a big screen such as split-screen capabilities so you can display a web browser and a word processing document side-by-side, for instance, with a smaller window floating at the side.”
Apple 10.5" iPad Air 2019 64 GB: Was £469, now £399, Currys PC World
(Currys PC World)
Tech giant Apple is notorious for not taking part in Black Friday, so you do have to hunt around for the best discounts. The 2020 Apple iPad Air took the top spot in our review of the best tablets, with The Independent’s technology critic, David Phelan, “has the dreamy ease-of-use you might expect from Apple and access to over one million apps designed specifically for tablets”. This model has everything you love about the other iPad models but just in a super-thin and lightweight design. With 15 per cent off, this is a fantastic price for such a high-quality bit of kit.
Apple Pencil (2nd Generation): Was £119, now £103.59, Amazon
Save £15.41 on this Apple Pencil, designed for note-taking, writing and drawing on the iPad Pro. The pencil attaches magnetically to the iPad and charges wirelessly, so it’s ready to use whenever you need it. (It takes one lithium ion battery which is included). It can be used with the 11-inch iPad Pro (latest model) and 12.9-inch iPad Pro (3rd Generation).
Best Apple MacBook Black Friday deals
Apple MacBook Air (2020) 13 inch Intel Core i7: Was £1,399, now £1249, Very
If you’re an Apple fan, bag this bargain now as the tech giant is known for rarely offering discounts on its products. This MacBook has a retina display, backlit keyboard, touch ID for logins, stereo speaker and promises 11-hours of battery life and 8GB of memory. It’s thin, lightweight and made with a tenth-generation Intel Core i7 processor which claims to make light work of big projects and files. The Apple macbook pro 16in previously topped our guide to the best high-end laptops for working from home.
Apple Macbook Air Core i3 8GB 256GB SSD 13.3 Inch laptop: Was £999, now £919, Currys
This thin and light Macbook air from Apple is perfect for anyone looking to upgrade their working from home laptop. Its “magic keyboard” boasts smart features like touch ID so you can unlock your laptop at the touch of a finger, while 8GB of memory meets all storage needs. With £79 off, this deal cannot be missed.
Apple Macbook Pro 2020 Core i5 8th Gen 256GB 13in with touch bar- space grey: Was £1299, now £1180, Currys PC World
The 2020 Macbook pro offers a new level of performance without compromising on anything else. Its features include an Intel Core i5 processor, 8GB ram, 256GB SSD, and a 13.3in screen and still only weighs 1.4 kilos. We reviewed a similar model in our round-up of the best high-end laptops.
Best iMac Black Friday deals
2020 Apple iMac 27 All-in-One, Intel Core i5, 8GB RAM, 256GB SSD, Radeon Pro 5300: Was £1799, now £1649, John Lewis & Partners
Scooping a deal on an Apple product can be like finding a needle in a haystack, so take advantage of £150 off this 2020 iMac while you still can. With 5K display, a faster than ever 10th generation Intel Core i5 processor, 256GB fast SSD storage, 8GB RAM plus a Radeon Pro 5300 graphics card, this iMac is bursting with technical greatness.
Best Apple Watch Black Friday deals
Apple Watch Series 3: Was £279, now £189, Very
If you’re keen to improve your fitness and want a piece of tech to help track your progress, add this bargain to your basket. It monitors your heart rate, measures your sleep and workouts such as swimming, running, cycling and dancing, is swim-proof so you can get it wet and you can also use it take calls, reply to texts, sync your music and listen to podcasts on the go. The Apple Watch series 6 model also previously topped our review of the best smartwatches.
Apple Watch Series 5 44mm 5 (GPS + Cellular, 44mm) - Silver Aluminium Case with White Sport Band: Was £529, now £399.99, Amazon
Save more than £120 on the Apple Watch Series 5. It has both style and substance, with a sapphire crystal and ceramic back and always-on retina display. Not only does it monitor your heart rate, sleep and physical activity, but it even a compass that also shows elevation, so you are ready for anything life throws at you. The watch also has cellular connectivity, so you can stream music or podcasts, or give someone a call mid-hike, when you are far away from any wifi. With 18 hours of battery life and water-resistance up to 50m, you don’t want to pass on this deal.
Apple Apple Watch SE GPS, 40mm: Was £269, now £259, Amazon
You can take calls and reply to texts from your wrist with this Apple Watch SE, and its processor claims to be twice as fast as the Series 3 watch (in fact it has many of the features of the Series 6 model at a lower price). You can track your fitness and daily activity including running, walking, cycling and yoga – and the design is swimproof too in case you find yourself in the water at any point. Available in gold, white or black and in 44mm (also £10 off) as well as 40mm.
Best Apple iPhone Black Friday deals
If you’re in the market for a new phone, Three has plenty of offers on contracts like this one, with six months half price at £38.50 a month, that also comes with AirPods, unlimited data, texts and minutes. It has a 6.7in screen, the biggest screen ever on an iPhone, with a bigger battery and camera than other models. The Independent's technology critic, David Phelan, said in his reivew: “When it comes to battery life, the iPhone 12 Pro Max is epic, it just goes on and on.
"The 6.7in display looks magnificent and in performance terms, it’s near-identical to the other phones in the range, that is, it’s super-fast whether you’re playing a graphics-intensive game (which looks phenomenal on this big display), streaming video, or just opening emails and launching apps."
Enjoy a half price contract for six months with this deal on the brand new iPhone 12 Mini – there’s plenty of extras thrown in too. For just £29.50 a month and an upfront cost of £29, you’ll be getting unlimited data, calls and texts, with a pair of AirPods and a year’s subscription AppleTV+ too.
According to Apple, it’s the world’s smallest and lightest 5G phone. The Independent's technology critic, David Phelan, reviewed the device, and said: “If you don’t want a big phone, because your hands won’t stretch to one or it’ll ruin the line of your suit, or some other reason, the iPhone 12 mini is pretty compelling. It’s also the first iPhone as small as this to feature an OLED screen, with a much higher resolution than the LCD screen of the iPhone 11, for instance.“
He explains that the display is the highest-resolution iPhone screen ever, beating the other iPhone 12 handsets, describing it as “pin-sharp, bright and with great colour fidelity.”
Running until 2 December, O2 has great savings on phones, tablets and smartwatches, including on Apple devices. There’s £180 to be saved on O2’s iPhone 12 5G 64GB unlimited data package that has a £30 upfront cost and a monthly cost of £51.37. This offer will also give you 30 per cent off Apple AirPods until 25 December and a six month’s subscription to Deliveroo Plus.
In our technology critic’s review of it, he said: “The big change with the iPhone 12 series is that it now comes with 5G, ensuring that you’re not slowed down by an iffy cellular connection. Its speed is impressive and as more demanding apps and games are released, could prove to be game-changing.”
In what the Virgin Media claims to be its lowest price ever, you can save £180 on the iPhone 11 when opting for a 36 month contract. For £25 a month and no upfront cost, you can enjoy unlimited texts and minutes and 1GB of data with this 64GB model. For more data, the 8GB package costs just £29 a month, again with no upfront cost. It’s available in three colours.
O2 is offering a £200 saving on the iPhone SE as part of its unlimited data bundle. With a £50 upfront cost and a monthly bill of £39.84, you’ll get plenty of added extras, including six months of Deliveroo Plus, 12 months of Disney Plus or six months of Audible, and a one-year subscription to Apple TV+. There are other plans available too, including 1gb and 5gb packages, where you can still save money. The handset is available in black, blue and red.
iPhone 11 256GB in Black: Was £969, Now £749, J.D Willliams
If you're looking to buy the iPhone 11 outright rather than on contract, now is the time to snap it up with a £200 saving. With its liquid retina HD LCD display, dual-camera system, face ID for secure authentication and portrait mode for the best selfies, this deal is not to be missed out on. It is also dust and water resistant, (up to 2m deep for up to 30 minutes), so it'll be protected from any mishaps. We'd still recommend buying a case though, so check out our review of the best here.
iPhone 11 64GB in purple: Was £729, now £579, Very
When choosing your new handset, storage is a key consideration. The average user should find 64GB easily adequate, so £150 off the iPhone 11 is a very attractive deal. You’ll also get a free one-year Apple TV+ subscription to enjoy shows like Defending Jacob, Dickinson, and The Morning Show. Choose between three aesthetically pleasing green, yellow or purple pastel shades.
Apple iPhone XR, 128gb: Was £779, now £529, Very
Save a huge £230 and get a one year’s subscription to Apple TV+ with this iPhone XR deal on Very. It’s not the latest iPhone model, but it still features the most advanced LCD technology, Face ID, and a 12MP camera with portrait mode for the perfect selfie. The 125gb model is water and dust resistant too, although we wouldn’t suggest testing it under water. If you’re looking to buy a phone outright, this is a great price.
Read more on Black Friday 2020
Best Currys PC World Black Friday deals – For everything from TVs to laptops, and kettles to coffee machines
Best John Lewis & Partners Black Friday deals – With great deals on fashion, beauty, tech, kids and homewares it will be a go-to for many
Best Argos Black Friday deals – Covering everything from kids to homewares and fitness to DIY
Best Black Friday and Cyber Monday deals - Read our IndyBest guide to all the best Black Friday and Cyber Monday deals
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