It is the first weekend after lockdown was lifted.
And although Hull and East Yorkshire remains in Tier 3 with the toughest of restrictions, the shops are now open.
There are also only 20 days to go until Christmas so the shops, high street and retail parks are expected to be busy.
Here are all the shopping rules for every Tier and for the supermarkets.
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Do not shop in groups of more than six people - either indoors or outdoors.
Shops can remain open so long as they are Covid secure.
Hospitality businesses, including cafes, have to close by 11pm
Do not shop indoors with anyone you don't live with or who is not in your bubble.
You can socialise with up to six people outside
Shops can stay open so long as they are Covid secure
Hospitality venues can only serve alcohol with a sustantial meal and must close by 11pm - including cafes.
You should only travel when essential - "You can continue to travel to venues or amenities which are open, but should aim to reduce the number of journeys you make where possible"
You are not allowed to socialise indoors or outdoor with people you don't live with or are not in a bubble with
Hospitality settings must be closed - including cafes
All shops can open if they are Covid secure
The supermarket is advising online shoppers to book a delivery slot 'as far in advance as possible' due to high demand.
Self-isolating customers are asked to mention this in the Delivery Instructions section at checkout.
Those who are self-isolating and in need of an emergency grocery delivery need to phone 0345 611 6111 and select option five.
NHS workers also still have priority access to a Morrisons store who can visit a store from 6-7am, Monday to Saturday, and 9:30am on Sundays to be able to shop when it is quieter.
In a recent letter to shoppers, Aldi's CEO, Giles Hurley, wrote: "As new government guidance is introduced across different parts of the UK, I want to reassure you about the measures in place to ensure that you can continue to shop safely at your local Aldi.
"Our colleagues wear face masks in store unless they are behind screens at the checkout, or are exempt for medical reasons. Thank you for supporting us and keeping others safe by wearing one too.
"All of our stores are fully stocked, we have good availability and there are regular deliveries, at least once a day. There is no need to buy more than normal so please shop considerately.
"If you can’t make it into one of our stores, we are increasing the availability of our new click and collect service, which is now available in 12 locations, with more stores being added weekly."
The Sainsbury's website states the following information:
Tesco says: "We’re continuing to do all we can to ensure that everyone can get the food they need in a safe environment.
"We have installed a simple ’traffic light’ system in some of our larger stores to help us manage the flow in and out. Once in-store, please keep to the social distancing markings. If there’s a queue outside and it’s raining, we’ll be handing out sanitised umbrellas in our larger stores.
"Hand sanitiser and cleaning stations are available around our stores, and we continue to have social distancing guidelines and signage in place. There are screens at the checkouts to keep everyone safe, and we encourage you to use contactless payment where you can.
"When you visit our stores, please follow the legal guidance on wearing a face covering. If you forget to bring one, we have packs available to buy at the front of our stores, which you can open immediately and pay for with your shopping later. As a reminder, the police can issue fines for not wearing a face covering, unless you’re exempt."
Asda says: "Our colleagues have been working tirelessly to provide the same level of great customer service during the coronavirus (COVID-19) outbreak. We have quickly shifted how we work to match demands across our range of products.
"We have introduced new initiatives to supplement the comprehensive safety measures that make our Asda stores a COVID-19 secure place to shop and work. These changes adhere to the advice from the Government and have been put in place to keep you and our colleagues safe."
The following precautions have been put in place in Asda supermarkets:
Face coverings - Customers must wear face coverings while in store. Customers can enter Asda stores without a face covering if they have a medical condition or invisible disability that prevents them from wearing a covering.
Following the recent change in Government guidance, all Asda store colleagues will now wear a covering while at work unless they have a medical exemption. Asda has always encouraged its colleagues to wear a covering by offering them a choice of disposable and reusable coverings and visors. Colleagues not wearing face coverings due to medical reason will be wearing a badge to help our customers feel reassured.
Asda Safety Marshals - Asda has created 1,000 new Asda Safety Marshals stationed at the front of every store and in the aisles of larger stores. These colleagues will be on hand to help customers with safety queries and reiterate Government guidelines to wear a face covering and maintain social distancing while they shop. Customers who do not have a covering when they enter the store will be offered a pack of disposable masks that they can pay for as they complete their shopping.
Additionally, those marshals stationed at the store entrance will provide sanitised baskets / trolleys to customer as they enter the store.
Additional hand sanitisation stations - Asda has introduced additional hand sanitisation stations in the busiest sections of all stores in addition to the multiple cleaning points already found throughout stores.
Antimicrobial handles - Asda is applying a protective coating to all basket and trolley handles, creating an antimicrobial surface that limits the spread of bacteria. The same coating technology (Biomaster X shield) is already used to limit the spread of bacteria in the NHS Nightingale Excel hospital.
Social distancing - Keeping customers and colleagues safe has been a priority throughout lockdown and this remains unchanged as social distancing measures are gradually eased. As parts of the UK refine their safety measures and new changes are implemented, Asda continues to support these across stores in England, Wales, Northern Ireland and Scotland.
Hygiene measures - Asda takes the safety of customers and colleagues very seriously and has a number of hygiene measures in stores, including the use of sanitiser spray and increased cleaning in busy areas. Asda has also placed perspex screens at checkouts and kiosks to protect our colleagues.
Store opening hours - Some stores are now open 24 hours. To find out your local store opening times, visit the store locator.
Scan & Go - To help reduce contact in stores Asda jas rolled out ‘Scan and Go’ mobile to all supermarkets, superstores and supercentres. Customers can use their own device to scan their shopping and pack as they go. Many of the larger stores also offer Scan & Go handsets in addition to Scan & Go mobile.
Contactless payments - Credit and debit card contactless payment limit amount has now been increased to £45.
Lidl says: "We’ve put a crowd control system in place to help manage social distancing in our stores. This includes positioning security guards or designated team members at our store entrances during busy times of the day, to keep track of how many customers enter our stores at one time.
"Rest assured we are continuing to work closely with the government during these challenging times to ensure the correct measures are put in place in our stores, for the safety of both our team members and customers.
"To help you plan your next store visit, we’ve put a traffic light system in place so you can find the quietest time to shop.
"Wearing a face covering in our stores is mandatory in Scotland, England and Wales in line with government regulations, to help keep everyone safe.
"If the Perspex screens at our tills do not provide an adequate level of separation between members of staff and our customers, then our staff members will be wearing face coverings as an additional level of protection."
Lidl has also introduced changes to its bakery section. The website reads: "Whilst we always urge customers to use the tongs provided in our bakery, as a temporary measure, you’ll also notice there are disposable gloves for you to use in order to bag loose items yourself, safely.
"In addition to this, our teams are continuing to pre-bag a selection of loose bakery items for you. We're continuing to monitor this area of our store, and will change the way we’re doing things if necessary."